OUR TRANSPARENCY STANDARD

We believe ingredient transparency should be simple, specific, and honest. Every ingredient we use is disclosed clearly, along with why it’s there and what it does. Just as important, we’re open about what we don’t use and why. No vague claims, no hidden blends, no marketing shortcuts. This index is a straightforward reference to help you understand the materials behind our products and the standards we hold ourselves to.

Formaldehyde

Formaldehyde is a known human carcinogen that was historically used as a preservative in cosmetics and household products. It is now rarely added directly but can be released by other preservatives. This page covers what it is, how it works, its safety profile, and why Natural Flower Power does not use it.

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